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Design / 01.22.15

User-Centered Design in an Agile Environment

A lot has been written about User-Centered Design (UCD) and Agile development. Over the last 20 years, UCD has eclipsed every other design methodology; activity-centered and goal-directed design methods have largely been forgotten outside of academia. More recently, Agile development practices have proven themselves across a wide variety of industries, from software development to automotive…

Design / 01.14.15

Mobile Product Building Mistake #1 – Ignoring the User as a Source of Truth

There are many factors that go into making great mobile products—for startups and enterprises—and one of the largest universal mistakes I’ve seen over the past few years is a product team ignoring the user as a source of truth. This may sound straightforward to some of you, but it’s one of the most consistent mistakes….

Design / 07.14.14

5 Reasons Why You Should Switch from Photoshop to Sketch 3

From the beginning of my career as a UX/UI guy, Photoshop has been my go-to tool for designing pretty much everything. When you use a tool for so long, it’s tough to imagine using anything different. After all, it eventually begins to feel like an extension of you. But it’s 2014 folks. Us UX/UI folk…

Design / 03.14.14

Increase Consumer Retention Rates with a User Experience Diagnostic

Consumers are always looking for the next best thing. In order to increase your consumer retention rate it is important to understand the strengths and weaknesses of your application. Spring is approaching and you don’t want your app to get tossed out with the old and replaced with a new and improved app, do you?…

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