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Development / Emerging Tech / Tech Trends / 05.23.19

Using AR/VR to Boost Your Business

Virtual reality (VR) and augmented reality (AR) don’t stop with the funky goggles or apps like Pokémon GO and Snapchat. Rather, they create unparalleled user experiences across a number of different industries. VR and AR technologies provide unique and exciting ways for consumers to interact with services or products. VR is a computer-generated simulation of…

Emerging Tech / 05.16.19

What is Facial Recognition Technology and Why Is It So Great?

Not long ago, getting a computer to recognize your face was science fiction, but now, the technology is everywhere and reliable enough to be used for secure identification. If you have the latest iPhone, you carry this technology around in your pocket. You no longer need to scan your fingerprint or enter a password. Just…

Development / 05.14.19

Reasons Why Mobile Apps Fail

Updated on May 14, 2019 You want your business and your mobile app to be popular and successful, right? Creating a great mobile app might not sound as intimidating as it really is. Before you dive head first into mobile app design and development, you should understand that the overwhelming majority of mobile apps fail. An analysis from Canalys…

Tech Trends / 04.09.19

Utilizing Mobile Apps As A Marketing Channel

Digital marketing experts estimate that most Americans are exposed to around 4,000 to 10,000 advertisements every day. With such a high volume of advertisements, it can be difficult to make a memorable impression. This is where leveraging a mobile app as a marketing channel can be extremely beneficial for many businesses. Mobile apps offer businesses…